JoieFarm Winery 2021 Noble Blend

Flourist was co-founded in 2013 by Janna Bishop and Shira McDermott, a clothing designer and food industry pro respectively, to fill what they saw as a gap in the growing farm to table movement, and to provide supply chain transparency in a whole new food category.

We focus on grains because that’s where we can make the most impact — it’s a cornerstone of kitchens globally. Grains allow us to go big, to give a lot of people access to high quality, nourishing food. Traceable food is trustworthy food.

Our vertically-integrated supply chain connects Canadian farmers directly to people who value quality and craft. Together, we're creating food security for future generations.